We all need some assurance in our lives just like Chioma Rowland
On Tuesday, the Internet was all buzzing with the news about Davido, gifting his “bae” Chioma a Porsche worth ₦22 million. Chioma who was celebrating her 23rd birthday could not believe that her hubby could get her a Porsche. Also, he released a new song titled Assurance which he dedicated to Chioma as well.
What this means in numbers
Davido’s latest song, Assurance hits the number 1 trending song on Youtube. This is more dollars to Davido and not to talk of the number of downloads the song has in a week. In less than a week the video has 1.8 million views on Youtube. By calculation, Davido has made close to a million naira this week.
(Views x CPM) 1.8 million views x ($2/1000 views) =$3600=1,294,200
Chioma Rowland who is popularly known as ChefChioma is 23-year old Chef. We can confirm that she makes her living by cooking and using her social handles to push them. But everything changes when you dine with the 30 Billion singer. Her price has just risen, which is what fame gets you. Whatever Chioma’s plans are for the future, she wasn’t ready for all this.
They kept their relationship a secret for a long time because she wasn’t too sure Davido was going to be committed to the relationship. She has finally gotten her assurance and now she can begin to plan what her life will look like. Business wise, this means that her clients’ structure and class changes. Will she remain her true self and not neglect her past, only time will tell.
Davido so far has mastered the art of PR and communication. Beyond giving the love of his life some assurance, he has successfully made his latest song hits the airwave for a very long time at no extra cost. Instead, he would be making more as his career progresses.