Career Students

5 lessons you can learn from Kemi Adetiba

May 9, 2018


5 lessons you can learn from Kemi Adetiba

Kemi Adetiba is a Nigerian music video director, filmmaker, and television director whose works have appeared on Channel O, MTV Base, Soundcity TV, BET, and Netflix. Kemi Adetiba started her journey into the media as a young child where she headlined two national television commercials for the iconic detergent brand OMO.

She is towing the path of her father, Dele Adetiba, a veteran in the advertising and broadcast industries. Kemi Adetiba directed the first Wedding party that went viral and the producer of the King women series in conjunction with Accelerate Tv. The interview series was explosive and people really looked forward to each episode.

By now you should be familiar with Kemi Adetiba and the idea that she has lessons to teach us all. Here are five lessons we can all learn from her.

Hard work pays

Kemi Adetiba has grown up to become a force to reckon with, not just because of her dad’s name opens doors. She started professionally as a radio presenter with Rhythm 93.7 FM, where she became the voice behind two nationally syndicated hit shows: Soul’d Out and Sunday at the Seaside. From there she moved to MNET. where she presented shows like Studio 53, Temptation Nigeria which she presented alongside Ikponmwosa Osakioduwa.

Kemi was also a presenter on Soundcity TV and hosted Maltina Dance All for three consecutive seasons. She realised she needed a new challenge and enrolled into the New York Film Academy to learn the ropes about being behind the cameras. She never stopped re-inventing herself.

She kept pushing herself to break her limits, breaking barriers. Kemi doesn’t see any task as impossible. With hard work, focus, persistence she has built what she has today. You too can, if you notice her trajectory, she was focused from the beginning and took her opportunities when they came knocking.

Stay true to yourself

Kemi has nothing to prove to anyone beyond her true self. She says that you can easily lose yourself to your environment. People will have different expectations for you but it is left to you to be true to yourself. You should not be enslaved to your environment, status or what people think about you. Do you and remain good to all.

Know your friends from your friends

Kemi keeps a very close circle of friends who she holds dearly. She has been able to identify friends who will be there for her no matter what. They are the ones who can tell her the truth even when it would hurt her. Friendship is not lip service, there is a lot of work invested into it. Identify your true friends early on and help each other grow to become whoever they want to be.

She remains down to earth

Kemi must have broken every celebrity code on social media. She sees her social media account as an extension of herself. So there is no reason faking it. Kemi replies her fans and friends like she really cares about them. But she doesn’t hesitate to give it “hot” to any miscreant who comes wandering around her page. There is no project she is working on that she doesn’t have the input of her followers. This is why she would continuously have loyalists and not just fans. Trying to be free still has everything to do with you staying through to yourself.

Storify your process

Show your process, let people know when you struggle or being successful at something. I learnt this from Kemi that you have to be conscious about telling people what you go through. So if you become successful they can understand the work you put into it. One of her latest projects, KingOfBoys, we know what she went through to make the movie a reality. For so many people, we are unfamiliar with their struggle or their process. We only see the end result and this is what is affecting our value system today. Where people think they can make it overnight.


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